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Why Seeing Others Act on Climate Matters
Feeling alone in your concern about climate change? You're not! Seeing others act is a powerful motivator. We're social creatures, influenced by those around us. When we see neighbors installing solar panels or friends choosing plant-based burgers, it normalizes these actions. Research shows we often underestimate public support for climate action, creating "normative bubbles." Popping these bubbles by making climate action visible is key. Individual actions create social pressure, driving systemic change. Talk about your choices, celebrate progress, and join the movement! Together, we can make climate action not just right, but normal.